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Tiny Bostock was a famous boxer in the 1930’s. He was a choir boy, trained by local priests to fight. After beating opponents, he would sing to Old Trafford crowds of 30,000 that he was 'The Goods'. He was Founder Dom Goldman’s grandfather. Tiny raised his family on a philosophy of doing things properly. Quality above all else. Hone your craft. Work hard. Train hard. Be The Goods.
Our clients. Our staff. Our work. You’re the Goods.
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Launched in London in 2024, You’re the Goods is inspired by this philosophy. We're a new kind of agency, with a team made up of leaders from London’s best traditional agencies. A team who've won three Cannes Grand Prix and a D&AD Black Pencil. We’ve worked with some of the world's most iconic brands, like Nike, Apple, Google, Coca-Cola, Ford, Disney, VW, Audi and BBC.
You’re the Goods clients work directly with people from the top 10% of London’s best agencies, without paying for the other 90%. When necessary, we supplement our team with specialists in research, design, media, technology, and academia. Making a creative, strategic, full-production studio of specialist senior talent, focused on business solutions, brand stories and craft. Our objective is effectiveness, our strategy is creativity, quality, and craft.
We’ve collaborated with the world's most iconic brands - Nike, Apple, Google, Coca-Cola, BBC, Audi, Ford, VW, the Olympic Games, Mars, Sony, Johnnie Walker, and Lynx.
Our campaigns have won D&AD Black Pencils and Cannes Grand Prix, the most prestigious advertising awards in the world.But we’re more than an agency – we’ve launched startups, incubated new businesses, led R&D programs, managed accelerator programmes, conducted academic research, and provided board-level strategic advice for brands of all sizes and stages of growth.
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The leadership team London / LA
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Originally a Digital/Interactive creative, before evolving into an integrated Creative Director, with over 20 years experience at leading agencies in London, San Francisco, Singapore and LA.
During Dom’s tenure as Managing Partner of BBH London, the agency won Agency of the Year twice, Webbys Digital Agency of the Year, and IPA Agency of the Year for Effectiveness.
Dom’s objective is to create cultural impact for brands through creativity. He has been a judge and winner multiple times at international award shows, and has 46 Cannes Lions, including Grand Prix.
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25 years of experience at leading agencies including JWT, Ogilvy, AMV BBDO and Anomaly.
Lead Producer across all sectors of business and specialist in production from large scale brand launches with TV activity to targeted print and social.
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28 years of experience, spanning brand, communications, product and service, innovation and business strategy.
Key awards : Cannes Grand Prix for FIAT Eco-Drive; D&AD Black Pencil for Nike + and Webby’s Grand Prix for Nokia viNe.
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26 years of experience at DDB, Leo Burnett, and AMV BBDO.
Key awards include Grand Prix at Cannes, Creative Circle, Kinsale & Epica & Golds at Cannes, British Arrows, Clios, Campaign Big, Creative Circle, plus D&AD Yellow Pencil.
Awarded work encompasses Digital, Film, Social, Content, Print and Audio.